For independent pharmacies and clinics

More bookings. Fewer interruptions.

Admin calls answered, private services booked online, and opening hours always right, so your team can stay with patients.

No setup feeFrom £39 a monthLive within a week
9:41Tidetree assistant
Incoming call answeredBroadway Pharmacy · Fri 7:05pm

Hello, do you do ear wax removal? Could I come in on Saturday?

We do. I have 9:40 or 11:20 on Saturday morning. Which would you prefer?

✓Appointment booked Sat 9:40. Reminder set.
New to AI?

That’s exactly who we help.

Most of our customers have never used AI and aren’t sure they trust it. That’s fine. You don’t need to understand it, change how you work or buy anything new.

Nothing to learn

We set everything up and it works through the phone, text and email you already use. If you can read a text message, you can use Tidetree.

Low cost, low risk

From £39 a month with no setup fee. If it isn’t helping after 3 months, you walk away.

Helps your team, doesn’t replace it

It takes the boring admin off your plate so you and your staff have more time for customers. People stay in charge.

You approve what matters

Quotes, posts and messages go out only when you’re happy. Anything it can’t handle comes straight to you.

Tools built for your trade

Admin help, with clear safety rules.

Pick one or two to start. Every tool is set up and looked after for you.

Starter

Admin-only phone assistant

Opening hours, services, prices and callback requests. It never gives medical advice and sends emergencies to 999 or NHS 111.

Essentials

Online booking for private services

Book now buttons on your website and Google listing for services like vaccinations and ear wax removal.

Essentials

Appointment reminders

A text the day before, so fewer people forget.

Growth

Seasonal campaigns

Flu jab and travel season messages to patients who’ve agreed to hear from you.

Essentials

Google listing and reviews

Correct hours and services, and a polite review request after appointments.

Growth

Website care

Services, prices and opening hours kept up to date, so patients find the right answer first time.

How it works

Up and running within a week.

A 20-minute chat

In person or on the phone. We learn how you work and what’s eating your time.

We set it up

Tested with you before anything goes live. Nothing new to install.

A monthly report

Plain English: what it handled, what it booked, and what to try next.

Plans

Start small. Add more when it pays.

Starter

£39 /month

  • AI answers your calls 24/7
  • Summary texted to you
  • Admin calls only, never medical
Get started

Essentials

£99 /month

  • Everything in Starter
  • Private services booked online
  • Google listing and reviews
Get started

GrowthMost popular

£249 /month

  • Everything in Essentials
  • Website care
  • Seasonal campaigns
Get started

Pro

£399 /month

  • Everything in Growth
  • Tools built around your systems
  • Priority support
Get started

No setup fee on agreed terms. Extra call minutes £20 per 100. Prices exclude VAT.

Questions

Questions people ask.

Will it give medical advice?

No. It is admin only. Symptoms and medicines go to your pharmacist, and emergencies to 999 or NHS 111.

What about patient data?

It collects only a name and number, never health details, and we sign a data agreement with you.

Does it replace our counter staff?

No. It handles the calls that interrupt them, so they can focus on patients.

Do we need new systems?

No. It works alongside your existing phone line and website.

Free up your counter

A free 20-minute health check of your phones, booking, website and Google listing, with the three things worth fixing first.

Book my free health check →